ORGINALSCBD vs Love Hemp vs Vitality CBD: The Heavyweight Championship of UK CBD?

The UK CBD market has grown rapidly, with major brands competing to meet diverse consumer needs. Here's a quick breakdown of three leading players:
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OriginalsCBD: Focuses on CBD flowers, hash, and oils. Known for natural, minimally processed products with rapid effects when vaped or brewed. Prices start at £8.50.
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Love Hemp: Offers broad-spectrum oils, capsules, and unique blends like CBD + Mushroom. Backed by endorsements and high ratings. Prices start at £19.99.
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Vitality CBD: Widely available in over 4,000 UK stores, featuring wellness and skincare products. Transparent testing and competitive pricing from £14.99.
Each brand caters to specific preferences, from artisanal flowers to skincare solutions. Below is a quick comparison to help you decide which suits your needs.

Quick Comparison
|
Brand |
Key Products |
Starting Price |
Availability |
Unique Features |
|
|---|---|---|---|---|---|
|
ORGINALSCBD |
Flowers, Hash, Oils |
£8.50 |
< 0.2% |
Online |
Artisan strains, rapid effects |
|
Love Hemp |
Oils, Capsules, Blends |
£19.99 |
~0.01% |
2,000+ UK stores, Online |
CBD + Mushroom blends, premium oils |
|
Vitality CBD |
Wellness, Skincare |
£14.99 |
0% |
4,000+ UK stores, Online |
Skincare range, most widely distributed |
Each brand excels in different areas, making the choice dependent on your priorities - whether it's raw CBD flowers, including how to use CBD flowers effectively, premium oils, or skincare solutions.
1. OriginalsCBD: CBD Flowers, CBD Hash, and CBD Oil

Product Range
OriginalsCBD brings a fresh perspective to the UK CBD market, focusing on minimally processed hemp products rather than the refined oils and capsules that dominate the shelves of mainstream brands. Their range highlights CBD flowers, hash, and oils, with flowers categorised by their growing method - indoor, greenhouse, or sungrown.
For instance, premium indoor-grown varieties like Llama Tonic and Rock Candy are available starting at £22.50, while more affordable options begin at just £8.50.
The brand sources its products from Southern Oregon and select European farms, offering a diverse selection of Indica, Sativa, and Hybrid strains. A standout example is the Legendary Banana Mac strain, which delivers 15% CBD and has earned an impressive 4.88/5 rating from eight customer reviews.
The brand takes an artisan approach, preserving the plant's natural profile without adding terpenes or isolates. As the brand puts it:
"We believe in purity, which is why we work exclusively with natural flowers - no added terpenes, no CBD isolates. It's the way nature intended".
One of the key selling points of their flower and hash products is the rapid onset of effects - typically within 5–15 minutes when vaped, brewed into tea, or infused into edibles. In contrast, oils take around 30–60 minutes to take effect. This quick action enhances the natural "entourage effect", where cannabinoids and terpenes work together for a more comprehensive experience.
Founder Sean, who has over 15 years of expertise in cannabis and hemp cultivation, ensures the brand stays true to its roots while maintaining high-quality standards. Alongside these benefits, the company also prioritises eco-friendly practices in its operations.
Sustainability and UK Legal Compliance
OriginalsCBD’s commitment to sustainability and legal compliance complements its focus on raw, unrefined products. All offerings contain less than 0.2% THC, adhering strictly to UK legal requirements. The brand takes its environmental responsibility seriously, sourcing hemp from certified farms in the EU and USA that prioritise nutrient-rich soils and sustainable water management. These farms also avoid the use of harmful pesticides, herbicides, and synthetic chemicals, ensuring a cleaner product for consumers.
Navigating the UK’s complex legal framework, OriginalsCBD labels its CBD flowers as intended for use in "tea", maintaining transparency while addressing regulations around hemp buds. Orders placed before 1 PM Monday to Friday are dispatched the same day via Royal Mail, with discreet packaging ensuring privacy. Delivery typically takes 1–2 working days. Stored properly in cool, dark conditions, their products have a shelf life of 12–18 months.
Love Hemp: CBD Oils and Capsules

Product Options and Specifications
Love Hemp takes a more polished approach to CBD products compared to the rawer offerings from OriginalsCBD. Their CBD is derived from organic-certified hemp grown in Colorado, using CO2 extraction - a method widely regarded as the standard for ensuring purity without introducing harsh chemicals. The result is a line of broad-spectrum, THC-free oils and capsules that retain multiple cannabinoids for the entourage effect.
The CBD oil range caters to a variety of needs, with concentrations from 300mg (£19.99) to a potent 10,000mg (£399.99). Flavour options include Natural, Peppermint, Valencia Orange, and Wild Cherry, making the oils more palatable for different tastes. Additionally, they offer CBD + Mushroom blends, which pair cannabinoids with functional fungi like Lion's Mane for enhanced focus or Reishi for improved sleep.
Their capsules are available in strengths of 300mg, 600mg, and 1200mg, providing precise doses of 5mg, 10mg, or 20mg per capsule. Made from Hydroxypropyl Methylcellulose, these capsules are vegan, Halal-certified, and gluten-free, though some users find their texture slightly plastic-like. These carefully considered formulations contribute to the positive experiences shared by customers.
Customer Reviews and Product Performance
Customer feedback highlights the practical benefits of Love Hemp's carefully crafted products. The brand enjoys strong ratings, scoring 4.7/5 on Trustpilot and 8.9/10 on AllbestCBDoil. Users frequently report improvements in anxiety, sleep quality, and relief from arthritis symptoms.
The capsules, in particular, are valued for their extended release, offering effects that last six to eight hours as the CBD is gradually metabolised. During a one-month trial in late 2020, reviewer Tom Russell noted noticeable reductions in anxiety and an improved ability to focus at work after using the 1200mg oil.
At approximately £49.99 for the 1200mg oil, Love Hemp's pricing is higher than competitors like Vitality CBD, whose similar product costs around £19.99. However, many customers feel the premium price reflects the quality. The brand’s availability in over 2,000 UK stores, including Boots and Holland & Barrett, further enhances its accessibility.
Vitality CBD: Wellness Formulas and Skincare

Vitality CBD stands out with its scientifically developed wellness and skincare products, offering a distinct approach compared to OriginalsCBD's artisan range and Love Hemp's consumer-focused formulas.
Product Lineup
Vitality CBD has transformed raw hemp into advanced wellness solutions, particularly with its Infused cosmetics range. This high-quality skincare line blends CBD with argan stem cells, peptides, and AnnonaSense, targeting specific skin issues.
For instance, the Infused Face Serum (300mg CBD, £29.99) combines peptides with vitamins A, C, and E to protect the skin and enhance firmness and radiance. Meanwhile, the Infused Eye Serum uses Palmitoyl tripeptide-38, caffeine, and artichoke extract to stimulate collagen production, tighten skin, and minimise puffiness.
Beyond skincare, Vitality CBD offers the "Active" range, designed for fitness recovery and mental focus, and the "Support" range, aimed at improving sleep and easing anxiety. All products are THC-free, making them particularly appealing to athletes and professionals. This focus on scientific formulations reinforces the brand's premium positioning in the CBD market.
Premium Brand Positioning
Vitality CBD has established itself as a mainstream premium brand, distinguished by its cutting-edge formulations and strong high-street presence. Unlike OriginalsCBD, which operates primarily online, Vitality CBD is the most widely distributed CBD brand in the UK.
This accessibility has helped the brand build trust among consumers, further supported by over 1,000 five-star reviews on its UK platform and a Trustpilot rating of 4.7/5 from around 800 reviews.
Product pricing reflects the brand's advanced formulations, with CBD oral drops ranging from £19.99 to £49.99. The Infused Eye Serum and Face Serum are priced at £24.99 and £29.99, respectively.
These prices are higher than Love Hemp's simpler offerings, such as the £19.99 1000mg Body Salve. To ensure transparency, Vitality CBD provides detailed third-party lab results, allowing customers to confirm product purity and consistency.
Product Comparison: Oils, Flowers, Capsules, and Serums
Looking at the product ranges across these brands, it’s clear that the type of CBD product, pricing, and transparency play a big role in shaping the user experience. Each brand uses a different delivery method, offering distinct advantages to suit varying needs.
OriginalsCBD's Legendary Banana Mac flower, for example, provides 15% CBD and starts at £22.50. When used as an infusion, effects can be felt within 5–15 minutes, although the relief typically lasts for just 1–3 hours. On the other hand, Love Hemp's CBD Oil Drops are available in concentrations from 300mg to 10,000mg, with the 3000mg option priced at £69.99 for a 30ml bottle. These oils take longer to kick in - about 30–60 minutes - but offer longer-lasting effects, typically 4–6+ hours.
When it comes to THC content, OriginalsCBD's flowers contain less than 0.2% THC, ensuring compliance with legal standards. Love Hemp's broad-spectrum oils deliver approximately 0.01% THC per 10ml bottle, while Vitality CBD adheres to strict purity standards verified through third-party testing.
Transparency is another key focus for all three brands. Love Hemp publishes third-party test results, OriginalsCBD shares detailed reports on cannabinoid and terpene profiles, and Vitality CBD provides comprehensive lab results to confirm product purity.
Pricing and Value
For cost-conscious users, Love Hemp's 3000mg oil at £69.99 works out to roughly £0.023 per mg of CBD. OriginalsCBD, meanwhile, prices its premium, hand-trimmed flowers by weight, offering flexibility for those looking to buy in smaller or larger quantities. Love Hemp also caters to convenience with products like their CBD Jelly Domes (600mg for £19.99), ideal for precise and easy dosing.
Formulation Differences
The brands also differ in how they approach their formulations. OriginalsCBD focuses on full-spectrum flowers rich in terpenes like Myrcene and Limonene, emphasising natural plant benefits. Love Hemp keeps things simple with broad-spectrum extracts, while Vitality CBD adds extra ingredients like Vitamin A and peptides to its wellness-focused products. These differences reflect each brand’s unique strategy for meeting customer needs and preferences.
Quality Standards and Legal Compliance
All three brands adhere to UK legal standards, though their methods for ensuring quality vary. Love Hemp uses CO2 extraction, a process that retains the full cannabinoid spectrum without relying on harsh chemicals or leaving behind residual solvents. Meanwhile, OriginalsCBD focuses on precise cultivation and curing techniques for its flower and hash products.
These include sungrown methods in Southern Oregon and indoor cultivation in the US, both designed to preserve resin and complex terpene profiles. Beyond these techniques, regulatory compliance adds another layer of distinction among the brands.
In the UK and EU, edible CBD products and beverages fall under the "novel foods" category, requiring manufacturers to obtain a novel food licence before selling. THC content is tightly regulated to meet UK standards.
For example, OriginalsCBD ensures its flowers contain less than 0.2% THC, sourcing them from industrial hemp grown with certified seeds. Love Hemp offers broad-spectrum oils with approximately 0.01% THC per 10 ml bottle. Vitality CBD guarantees compliance through third-party testing across its product range.
To ensure transparency and quality, Love Hemp conducts third-party lab testing and makes Certificates of Analysis (CoAs) available online. Similarly, Vitality CBD includes batch numbers on product packaging, enabling customers to access detailed lab results and specification sheets instantly.
Each brand’s commitment to quality shapes the customer experience in unique ways. These measures not only ensure legal compliance but also highlight the value they bring to their customers.
Pricing and Value Analysis
When it comes to pricing, each brand in the CBD market carves out its own niche, offering value in unique ways. Let's break it down.
Vitality CBD:
The brand positions itself as the budget-friendly choice. For instance, its oral drops start at £14.99 for a 300mg formulation, which works out to about 5p per mg. For larger quantities, the cost drops significantly - high-volume options can go as low as 1.2p per mg, and free UK delivery adds to the overall affordability.
Love Hemp:
On the other hand, Love Hemp targets a more premium mid-range audience. A 600mg bottle of their CBD oil costs £20.09, while a 1200mg option is priced at £37.99. Depending on the strength and where you buy, the cost per mg typically ranges between 3.1p and 5.8p.
OriginalsCBD:
The brand takes a different approach, focusing on artisan CBD flowers and hash. The brand also boosts its appeal with a 4.88/5 customer rating and regular "Payday" sales, offering 20% discounts.
This pricing strategy resonates with customers like Milo, who shares:
"Also a very big benefit is that this is fairly and realistically priced, unlike some other vendors. Seems to pay ridiculous prices elsewhere and get a subpar service".
Customer Reviews and Brand Differences
Customer feedback offers valuable insights into how these brands stand out in the market.
OriginalsCBD holds a 4.88/5 customer rating, with reviews often focusing on the sensory experience of its CBD flowers. This aligns with the brand's emphasis on artisanal quality and superior terpene profiles. The products attract experienced users who value strain genetics and flavour complexity. A verified buyer, M., remarked:
"The best cbd for taste you will get!"
The brand's dedication to sun-grown, full-spectrum flowers with 15% CBD content makes it a standout choice for connoisseurs prioritising curing quality and nuanced flavours over convenience.
Vitality CBD has earned a 4.7/5 rating on Trustpilot from nearly 800 reviews. Customers frequently commend its ease of access and attentive customer service. With over 4,000 high-street stockists, including major retailers like Boots and Lloyds Pharmacy, the brand has positioned itself as a convenient choice for everyday wellness.
Love Hemp, on the other hand, boasts an even higher 4.9/5 rating on Trustpilot from more than 2,800 reviews. Its premium lifestyle branding resonates with customers, who often highlight its transparency and swift issue resolution.
Each brand’s core offerings further highlight its unique strengths. Vitality CBD’s "Active" range incorporates botanicals like turmeric and Vitamin B12 for specific wellness goals. Love Hemp broke new ground in the UK by introducing CBD-infused spring water. Meanwhile, ORGINALSCBD’s artisanal approach to CBD flowers appeals to users seeking a more refined experience.
Conclusion: Which Brand Wins?
Deciding a winner between these brands ultimately comes down to your personal preferences and priorities. Each excels in its own way, catering to different needs.
OriginalsCBD is a top pick for CBD flowers and hash enthusiasts. With terpene-rich, sun-grown hemp strains like Legendary Banana Mac, this brand delivers artisanal products that are both flavourful and relaxing - perfect for those who appreciate complexity and quality at a fair price.
Love Hemp shines in the realm of oils and capsules. Its unique blends, which combine CBD with medicinal mushrooms like Reishi for stress relief and Lion's Mane for mental clarity, make it a standout choice for those seeking innovative supplements.
Vitality CBD leads in skincare and wellness. As the most widely available CBD brand in the UK, it offers premium skincare and wellness products that are easy to find in major retailers. This makes it an ideal choice for beginners or anyone focused on achieving specific skincare results.



